EUGENE, Ore., March 31, 2021 (SEND2PRESS NEWSWIRE) — Singing Dog Vanilla is introducing an Organic Double Strength Pure Vanilla Extract to the retail market for use in making ice cream and boosting the vanilla flavor in baked goods. Until this launch, Singing Dog Vanilla’s double-strength vanilla extract was only available commercially for ice cream and large food manufacturers.
The company decided to release a 4-ounce retail version of their double-strength vanilla extract after it was recommended by Tyler Malek in his new book “Salt & Straw Ice Cream Cookbook.” When homemade ice cream fans read the book, they started emailing and calling Singing Dog Vanilla asking to purchase their double-strength vanilla extract. In response, they quickly made it available on their website with a plain-white label and then went to work preparing for a proper launch.
“We are grateful to the Salt & Straw folks for mentioning us in their book. It was a nice surprise when people started calling,” said Marty Parisien, Co-founder of Singing Dog Vanilla. “We had to move quickly to get this product on the market because of the demand from fans of the book.”
Standard single-strength vanilla extracts, also called single-fold, are made with 13.35 oz of vanilla beans per gallon of 35% alcohol. Double-Fold vanilla is preferred by ice cream manufacturers because it has twice the vanilla beans within the same 35% alcohol, thus reducing the amount of liquid in each recipe.
255 Wallis St. #1,
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